A fox head logo with octopus suction cups.

Project

Case Study

Yosemite Roasters Comprehensive Brand Development

IT'S NOT JUST ABOUT THE LOOK OF YOUR PRODUCT, BUT MORE IMPORTANTLY THE STORY IT TELLS.

When it comes to coffee, Yosemite Roasters wanted to find the best coffee for each customer, with various tastes. For this to happen, we stepped in to help provide 'blend cards' for each package of coffee. These blend cards are designed to be easily understood, flowing through the story these coffee beans tell with their ethnic backgrounds and flavor profiles. These cards bring each cup of coffee to life, helping people find the best story and best cup of joe for their cup!

VIdeo

Gallery

No items found.